Thursday, December 3, 2009

Charles Darwin, Social Networking & Punctuated Equilibrium



After some articles are put to bed here, they get a Posthumous Long-tail Aperitif - links to related articles published after my post:


Posthumous Long-tail Aperitif, July 30, 2010, from the Utne Reader

"What Darwin Didn't Mean

We’re so proud of our dog-eat-dog world that we fail to notice that it’s not"


..originally published in Democracy: A Journal of Ideas, Issue #16, Spring 2010:

"Cachet of the Cutthroat
Social Darwinism isn't only morally wrong; it doesn't even perform the function it claims to perform: fostering real competition.
by J. Wes Ulm"


Posthumous Long-tail Aperitif, March 15, 2010:

"Ideas" from CBC Radio One, broadcast from February 15th (part 1) & 16th (part 2) 2010, "KING SOLOMON’S RING". Podcast is available at the links.

"Konrad Lorenz spent a lifetime watching animals, figuring out how they live together, how they communicate, and - most important - how their worlds touch ours. Philip Coulter traveled to Austria to follow the trail of Konrad Lorenz today."



Last night I listened to CBC Radio's "Ideas" program which presented the conclusion of a 'radio essay' entitled "The Evolution of Charles Darwin". The entire show is available in podcast now. (New Link Works! - Fall 2010, CBC re-newed ALL their links with-out re-directs! Grrr..., said the Blogger.)

This last hour was most interesting to me because it dealt with The theory of Evolution going forward, it's intertwining with biology, genetics and social psychology.

The main thread was an idea called 'Punctuated Equilibrium', which is a beautiful refinement of Darwin's Evolution. The concept was foreshadowed by Ernst W. Mayr the father of the philosophy of Naturalism, who in trying to precisely define what species are - and how they evolve - arrived at Peripatric Speciation (1954). In the era before computer assisted genetic mapping his ideas were based on observation of birds using the tecniques of the day; anatomical homology (the study of form and function) and observations of embryonic development. According to Wikipedia, Mayr's ideas are the theoretical underpinnings for Niles Eldredge and Stephen Jay Gould's 'Punctuated Equilibrium'.

Punctuated Equilibrium was published in 1972. Gould was studying anthropods, those thingys that you were introduced to as fossils in eighth grade science class - relatives of those soft bodied, dark brown, multi legged bugs with the armadillo like horizontal striations along their backs, that you find under rocks.

Punctuated Equilibrium according to Wikipedia, is a theory in evolutionary biology which proposes that most sexually reproducing species will experience little evolutionary change for most of their geological history (in an extended state called stasis). When evolution occurs, it is localized in rare, rapid events of branching speciation (called cladogenesis).

Drawing of a Phylogenetic tree with branching speciation.


The success from year to year of plants with different seed-shell-thickness and in turn the success of birds with different kinds of beaks, is evidence of the honing of the potential with-in species. Those potentials in the genome are called frequencies of variation and a species ability to switch-on odd specifications that appear with a particular frequency in the genome, determine whether that species will survive a particular set of changes.

So in a period of global warming, plants that produce hard shells may prosper - thusly birds with bigger beaks flourish and birds with smaller beaks do not. In these extraordinary periods, birds that specialized in cracking soft seed shells die out all together; but that does not mean the DNA sequencing that reflects the specialization - towards smaller beaks - disappears, it just becomes less frequent in the surviving species. Small beak genealogy remains in this case as the 'dead sequences' genetic biologists are finding, gene sequences that don't seem to do anything.

In my opinion, these seemingly 'useless' sequences are the legacy of adaptation that allow species to adapt through extraordinary epochs and return over time, if necessary, to survival tools adopted earlier in radically different circumstances.

As well, our social adaptability seems to be able to be communicated across generations. In the 1970's an experiment was preformed with worms:
  • One group of worms were taught to run a maze to get to food. Another group were simply feed. The two groups were separately ground up for meal.
  • Two new groups of worms were tested for they're ability to negotiate the same maze; they scored equally.
  • Then one group was feed the meal of worms that were trained to negotiate the maze and the other was feed a meal of ground worms that was not trained.
  • Both groups were then tested in the original maze.

  • The group that was feed the generation of worms that learned the maze did statistically better at learning the same maze than the group that was feed the meal of worms that did not learn the maze.

I couldn't find a reference to this experiment on the web - but but my source is a good one, my father, who kept up with this sort of thing through the American Association for the Advancement of Science's journal "Science".

But what the experiment reveals is that there are electro-chemical metrics formed through socialization that can be passed on to the next generation. We're talking here about only the core, or as I like to call them, hard-wired instincts: fight or flight, the smell/taste of poisons, the sound of 'incoming' or falling objects, the sound of a crying baby, the sense that the 'other' is about to be agressive.

The potential for adaptability in humans is many levelled and extraordinary.

I see characteristics in humans that also appear in squirrels and other mammals, all the time. I choose the squirrel here, because there's a lot of them eating compost in my back yard.

I've written on the human-like behaviours of Raccoon families in earlier posts here.

Squirrels are close relatives to humans based on the embryonic development classification system (see image) and, really interestingly, when hemoglobins in the blood are compared, only 27 out of 146 amino acids differ between squirrels and humans (gorillas differ from us by 1, lamprey eel by 125 [see table]).

Watching the squirrels in my back yard there are squirrels who spend all their time searching for food and those who spend as much time socializing as they do collecting nuts. While it's impossible to know which strategy is more successful for squirrels, without sitting with them for some years (al a Jane Goodall), one would suppose the balanced individuals' gene sequence would be more successful than the loner, 'geeky' behaviour. But in this year where all the squirrels are putting on huge layers of fat (presumably in advance of a deep snow pack - how do they know??), perhaps the geeky individual who's focused on building the biggest store will be better positioned to procreate come spring and thus, in this particular cycle, the one to pass on his peculiar gene sequence frequency.

The Canadian Farmers Almanac predicts a colder than normal winter here in Toronto Canada (how do they know??), and the squirrels here agree, they say it's gonna freeze four feet down and not melt till May.

Now, hyperbole and mixed squirrel metaphor soup. My social networking weather report for the (hopefully) catastrophic fall/winter 2009-2010:

This coming winter of economic uncertainty is one where 'geeky' behaviour may have a better chance at surviving the deep freeze - and thus be better positioned to attract. But of coarse the 'geeky' behaving females of the species will prosper as well, meaning that success may send them looking for princes once again come May.


Ah, the winners and losers mythos; not even localized, brief, quasi-punctuated equilibrium can kill it off.

;-)



mh

Tuesday, November 24, 2009

A House Divided: Ballmer & Murdock Banking on Divisions



"This move will make content worth more, that means the impetus towards the implementation of Digital Rights Management and trade agreements like ACTA will carry more force than ever. I believe this action by these two dinosaurs is more about freedom of speech than a war for market share. It puts the brakes on the unparallelled volume of free expression in society. As we head further into the economic crisis, I see the progress of new levers against civil rights, a strategy that benefits the really big players at the expense of the small.

This move by two of the most backward business models I can think of - Microsoft's DRM and Fox News's debasement of the craft of journalism - might have an ominous agenda behind it."

Steve Ballmer CEO of Microsoft is going to pay Rupert Murdock's News Corporation to not allow Google Search to list it's content.

From the Business Insider, Silicone Valley Insider:

"..FT reports that Google’s UK director Matt Brittin told a conference last week that Google did not need news content to survive.“Economically it’s not a big part of how we generate revenue,” he said.

For another, we can't imagine links to worthwhile stories originating from News Corp not finding their way onto sites that will happily remain indexed in Google's search engine free of charge."


Like, through Blogs? Many times in the last 5 years I have pointed to attributions and references through links; if lawyers for 'Micro-News' come after Google to deaden my links - the veracity of my content is destroyed and my credibility is killed. Unfortunatly I don't have a case in court either, the only value that this site has is it's contribution to the public good. :-(

From By Matthew Garrahan, Richard Waters and Andrew Edgecliffe-Johnson writing in the Financial Times, which broke this story,

"However, the Financial Times has learnt that Microsoft has also approached other big online publishers to persuade them to remove their sites from Google’s search engine.

News Corp and Microsoft, which owns the rival Bing search engine, declined to comment.

One website publisher approached by Microsoft said that the plan “puts enormous value on content if search engines are prepared to pay us to index with them”.

Microsoft’s interest is being interpreted as a direct assault on Google because it puts pressure on the search engine to start paying for content."


Every one is concentrating on search engine wars...

Graph courtesy Alexa

..but I'm taking something different from all this. I predicted in my first post on Web 2.o, in December 2006, that there were several vectors in play that would devalue content going forward.

I wrote,
"Content is not worth much in this new sphere - but I think this was bound to happen anyway. In the old sphere of Broadcast Television which turns 60 years old in America this year, the amount of content amassed by producers is mind-boggling. Supply and demand economics function in the world of media too. Already this content is being recycled into history productions; every new-year we see The Year in Review shows that re-use content from the day before at one point; popular culture 'retros' the recent past with an almost a scientific precision. As the content silo gets higher, old content becomes new again - so supply will increasingly outweigh demand. Content will get cheaper and cheaper until it is worth about as much as it costs to make - which is declining."


This move will make content worth more, that means the impetus towards the implementation of Digital Rights Management and trade agreements like ACTA will carry more force than ever. I believe this action by these two dinosaurs is more about freedom of speech than a war for market share. It puts the brakes on the unparallelled volume of free expression in society. As we head further into the economic crisis, I see the progress of new levers against civil rights, a strategy that benefits the really big players at the expense of the small.

This move by two of the most backward business models I can think of - Microsoft's DRM and Fox News's debasement of the craft of journalism - might have an ominous agenda behind it.

I can image this will cause a great divide between writers who support open source movement and liberal copyright laws - and writers who feel the revolution is a threat to their livelihood. Mr. Murdock is trying to create an apocalypse in journalism. When he broke the unions of Fleet Street back in the 1980's I assumed his raison detre was money. When he used his non-union millions to start buying every outlet on the planet, I assumed his agenda was power. After what he has done at Fox News I now know I underestimated his end game. The way Murdock has been running journalism into the ground - by taking every paradoxical element to the nth - suggests to me he's in bed with the Straussians, the brain trust around the G.W. Bush Administration, who see (an advantage in?) a global apocalypse - with radical depopulation, an unending war on terror, the end of the middle class and especially, an end of Liberal Democracy.

You know, Fascism.

So, this leaves me asking, who in the hell is this Steve Ballmer guy and why hasn't the good Mr. Gates fired him already?



mh

Monday, November 23, 2009

Tending the Web 2.0 Garden: WebSquared, Popsicle Sticks and Glue



"I've been noticing that there are old analogue technologies (pen and paper, the cassette player/recorder, Popsicle sticks and glue), that offer unique qualities that the relevant technologies available on the web don't provide - they have a flexibility that can add to ones creative functionality. The utilization of these analogue devices act as a signature of human presence - they are a part of a physical dynamic - they thus guarantee individuality in the web. This I think also produces an ethereal human quality in the mix that cannot be formula-ized. It creates a fingerprint (in a good way) of people input - human data.

I think it adds a fifth dimension to the Platform Commons cornerstones - a human dimension - a Spirit Commons. A Ying Cornerstone to the Automata Cornerstone Yang."


Applications emerging in Web 2.0 are creating content that is beginning to form the Cornerstones of the Next platform. I'm calling these Cornerstones "Platform Commons".

Several layers of these 'Commons' already exist, but we are unaware of them as we work the internet with our new-fangled applications.

For example, humans 'typing' over the past 10 years have created an Information Commons; the sum of human knowledge, science, art, culture. The first data came from the centres of higher learning, professors and undergrads who uploaded and organized data to use in teaching and research. Then Tim Berners-Lee thought it would be a good idea to link the whole world, to better work in his job, at CERN, so he suggested www protocols, and the internet was born.

Now the data stream and the human need/ability to organize stuff came piling in; email, daily online media, government websites, porn, the bloggosphere. Together these things connected, constitute a Platform Commons - upon which Web 2.0 flowered.

I've gleaned this map from reading a little at O'Reilly Radar. Tim O'Reilly coined the term Web 2.0. Web 2.0 is a set of understandings that have propelled the growth of the internet to where we are today. In Tim O'Reilly's words,

"Chief among our insights was that "the network as platform" means far more than just offering old applications via the network ("software as a service"); it means building applications that literally get better the more people use them, harnessing network effects not only to acquire users, but also to learn from them and build on their contributions."

Tim O’Reilly and John Battelle have now out lined an intuitive vision of the next phase in the growth of the internet. The vision summery is "WebSquared: Web 2.0 Five Years On".

My 'flower on Web 2.0' idea is my way of putting it; this flower is in the process of exponential growth, it's becoming a field of flowers ney, a world of flowers. A Hippie I am not, but I'll accept my own metaphor, I kinda like it. It speaks to what Tim O'Reilly said in January 2009, "Do stuff that matters."

My idea, after some but careful reading is that this WebSquared period will build the platform that will support the next thing that the web is becoming, something still 10 or so years ahead and unfathomable now.

I build maps like this to help me formulate and express ideas, from it I have gleaned a few new metrics about where we are, and where we might be going...


Now, social networking is building a new Platform Commons. Together with the hand-held internet or 'always-on' technology, (Blackberry was first-big; I-Phone later but neater) with sensors: up-down, position, inertia, a camera 'eye' and 'ears' - and an identity - through real time networking of all available data in the Google search colossus - a new Platform Commons is forming and it has unique characteristics.

I call it an Automata Commons. It's a new kind of flower on the platform. The Platform Atomata Commons seems like a scary one to me, it's all machine. It automatically inputs data that the user is unaware of, it uses these sensors to input data It chooses is relevant, based on software that's learning what it thinks You think is relevant... .

A counter point to this automata type data is in the offing thankfully. I've been noticing that there are old analogue technologies (pen and paper, the cassette player/recorder, popsicle sticks and glue), that offer unique qualities that the relevant technologies available on the web don't provide - they have a flexibility that can add to ones creative functionality. The utilization of these analogue devices act as a signature of human presence - they are a part of a physical dynamic - they thus guarantee individuality in the web. This I think also produces an ethereal human quality in the mix that cannot be formula-ized. It creates a fingerprint (in a good way) of people input - human data.

I think it adds a fifth dimension to the Platform Commons cornerstones - a human dimension - a Spirit Commons. A Ying Cornerstone to the Automata Cornerstone Yang

I think we might all really need this idea right now; things seem to be spiraling in complexity a little too fast. It getting crazy. Friends of mine who I Know have brains are hiding inside Facebook playing games, I haven't seen them out here for months. Occasionally I get a message from the robot holding a friend of mine: "Colin has just gotten a free bag of fertilizer at the county fair."

Twitter, on the other hand, is a brilliant application and I think it will be an important part of something greater. I hope the bank that gave Twitter.com the tooling-up money they needed - when it started to explode to Facebook proportions - don't expect to get that money back soon. I think monetizing Twitter right now is going to be difficult for two reasons;

  • First, it needs to be left to it's own emergence - the Twitter community still hasn't decided what it's going to be.
  • Secondly until the real Twitter emerges, pin pointing targets and long tailing them will be difficult.

Add to that the current economic conditions. Advertisers can not tolerate many practice tries - the ads will either work or advertising revenues will plummet. Twitter is concise because of it's brevity; choosing who to follow and who is spam is easy. Ads will have to be relevant and pointed at the right people or they'll have little effect.

I think the culture of Twitter users understands these fundamentals better than the brain-trust at Twitter does. Last year Twitter tried to insert ads that looked like Tweets, the community reacted with a vengeance. They stopped.

This may be a time when users of social media begin to pull back their use a bit; get back to the things they know - a little terra firma - like talking on the cell or emailing your mom - or good 'old' blogging? 8-).



mh